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虚拟|捷豹

短暂的

制作一个交互式显示器，展示捷豹的自适应动态功能，并给用户一个独特的带走.

方法

澳门mg娱乐官网与想象力紧密合作，创造了一款智能的实时美洲豹，并在车展上展示了交互式的AR体验, 有一个个性化的照片外卖.

影响

仅在巴黎车展上，捷豹展台上就有3000个独特的玩家. 每位访问者都会收到一封个性化的电子邮件，70%的访问者会点击个性化的Facebook视频, 从而让游客在车展后的很长一段时间内都能与捷豹互动.

客户端

想象力

品牌

捷豹

功能

创意指导/创意编码/视觉特效/实时/空间设计/ UI & UX

使用机器学习姿态识别技术，美洲虎可以执行一系列自然的运动动作，代表车辆的自适应动力学，以响应观众的手势和动作. 

参与者们享受着与美洲虎自由玩耍的时光, 然后通过五个特定的手势来引导. 每一种都激发了澳门mg娱乐官网的猫朋友不同的敏捷序列.

在全球巡回车展活动, 体验结束于一个惊喜的AR外卖-一个个性化的时刻，将美洲虎带入现实世界-足够接近你的宠物!

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关于这个projects的故事

2019年10月30日
新闻

t台:创造情感驱动的互动

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